Posts Tagged ‘trueblue’

September 1st, 2011

Double TrueBlue Points On Your Back-to-School Shopping!

You know how they say a penny saved is a penny earned? Well TrueBlue points earned are lots of pennies in your pocket! Earn additional TrueBlue points on every dollar spent when you shop select merchants at ShopTrue between now and September 18. With more than 800 ShopTrue retailers, it’s easy to earn bonus TrueBlue points every day. […]

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July 27th, 2011

Take The Sky’s the Limit Challenge!

We’ve got millions of TrueBlue points to give away! Help grow the jackpot to sweeten the deal. Enter the sweepstakes, tweet #TrueBlueJackpot and Like us on Facebook to add to the pot. Every day, 10 TrueBlue Members will win 10,000 TrueBlue points each. At the end, 10 lucky TrueBlue Members will divide the whole enchilada. […]

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May 2nd, 2011

Marriott Rewards Members Can Now Fly Away on JetBlue

TrueBlue, our Customer loyalty program is teaming up with Marriott Rewards, Marriott International’s guest loyalty program to allow Marriott Rewards members to earn TrueBlue points for dollars spent at Marriott International hotels.  Members will also be able to redeem Marriott Rewards points for TrueBlue points, which they can turn into flights on JetBlue. Effective immediately, […]

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October 3rd, 2010

JetBlue in the news: JetBlue’s relaunched loyalty program takes flight

Our own Dave Canty, Director of Loyalty and Marketing Partnerships recently spoke about our new TrueBlue Loyalty program at the Colloquy Loyalty Summit which Chief Marketer and describes his presentation at length. Canty talks about the year-long process of reaching out and listening to what our Customers wanted and working to tailor a rewards program […]

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October 2nd, 2010

Sweepstakes winning Customer throws out first pitch at Fenway

This summer, our Loyalty Marketing team held a sweepstakes in conjunction with our partner, the Boston Red Sox. Prizes included Red Sox tickets and TrueBlue points, with the grand prize winner receiving 100,000 TrueBlue points, 10 Red Sox tickets, a VIP tour of Fenway Park and the opportunity to throw out the first pitch at […]

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July 1st, 2010

Everyone’s true to something. And we’re true to you.

You told us what you wanted. We listened. We’re proud to announce Be True! Be True highlights the passions of six real TrueBlue members, selected from nearly 100 inspiring candidates that were nominated by our own Crewmembers. Each Customer’s passionate true story of dedication – providing clean water wells in Tanzania, training medical students to […]

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June 30th, 2010

Did you know… Earn triple points!

Did you know… that you can earn triple TrueBlue points now?! Get triple TrueBlue points for all flights booked between Los Angeles, New York’s JFK and Boston’s Logan for travel by October 31, 2010. Get triple TrueBlue points for all flight book to/from Boston for travel by June 30, 2010. Get triple TrueBlue points for […]

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April 14th, 2010

Earn TrueBlue points in your sleep (with our new Business Partner, Hilton)!

Now you can earn TrueBlue points in your sleep with Hilton WorldwideTM, JetBlue’s first hotel Business Partner for our new TrueBlue program! Making membership in our newly relaunched program even more valuable, beginning today, customers will be able to earn TrueBlue points by staying in hotels across the Hilton Worldwide portfolio of brands including: Waldorf […]

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