March 15, 2012

JetBlue’s Creative New ‘Do

Whether you’re traveling with us through New York, Boston, or Long Beach, CA, you might notice a new, cool look. To reflect the sleek graphics and fresh-faced image that we’re preparing for our new home in Long Island City, we’ve embarked on a mission to sprinkle some design dust throughout our network. And whether you’re an artistic type, technical whiz, or a lean mean spreadsheet-making machine—everyone will appreciate JetBlue’s beautiful new ‘do!

While the arrival and departure areas are inspired by our Bubbles tailfin, our designers saw how nicely the coin shape captures the Red Sox logo—a nod to our growing partnership with the organization.

Here's our new ticket counter wall at JFK's T5. Do you see the QR codes? They’re fully-functional!. By scanning the code with a smartphone, you'll be taken to either our Twitter or Facebook page where you can get the most up-to-date information on JetBlue.

Long Beach Airport was designed in the art deco style, and these waves pay homage to that concept. They also give a shout out to our Blueberries tailfin design. And finally, the waves represent the city of Long Beach, and its place on the surf-loving West Coast.

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March 7, 2012

Announcing New Leaders in Operations and Inflight

We’re pleased to announce a new leadership structure for our Operations teams, designed to serve our customers and crewmembers and with even better planning and execution.

Jeff Martin has been named Senior Vice President – Operations for JetBlue, reporting to Chief Operating Officer Rob Maruster, and will be responsible for our safe, efficient and productive operation. In this newly created position, the following departments will report to Mr. Martin: Flight Operations, Technical Operations, Operations Planning & Analysis, and NextGen initiatives. Mr. Martin comes to JetBlue after a 22-year career with Southwest Airlines, most recently as Vice President, Operations Coordination where he oversaw the operation of over 3,200 daily flights and a fleet of 550 aircraft. Mr. Martin is also a pilot who flew the line at Southwest his entire career there, even as he took on a multitude of leadership roles of increasing responsibility. He also served in the Unites States Air Force flying KC-10′s prior to beginning his commercial aviation career.

Mr. Martin graduated with a BS degree in Marketing from Pittsburgh State University. He and his wife Susan will be relocating from Dallas to the New York area and will work out of our new Long Island City Support Center. He is also currently in the process of completing his Airbus A320 type rating and certification.

Alex Battaglia, formerly Vice President-Airports, will continue to report to Mr. Maruster with expanded responsibilities. Mr. Battaglia will now oversee Airports and System Operations (SOC), an area he has led since June on an interim basis.

Mr. Battaglia joined JetBlue in 2007 as Vice President of our JFK Operations in New York. His role expanded to Vice President, Airports in 2009. Mr. Battaglia came to JetBlue after a 24-year career with Delta Air Lines in roles of increasing responsibility, culminating in the position of director of JFK Operations.

Also today, Rachel McCarthy was named Vice President, Inflight Experience, effective April 2. Currently serving as Director, Inflight Field Operations, Ms. McCarthy will report to Robin Hayes, Executive Vice President and Chief Commercial Officer. She will be responsible for cultivating the environment that helps JetBlue’s Inflight crewmembers evolve and deliver the award-winning JetBlue Experience.

Ms. McCarthy joined JetBlue in 2009 as director, Product Development, where she was responsible for creating and implementing a number of innovative products and services, including JetBlue’s Even More Space, EatUp snack boxes and the launch of JetBlue’s partnership with ViaSat, the company powering the airline’s upcoming inflight connectivity offering. Ms. McCarthy began her airline career in 1987 and has held a number of commercial roles of increasing responsibility at Delta Air Lines and United.

Ms. McCarthy succeeds Vicky Stennes, who will retire from JetBlue effective March 31. Ms. Stennes served as JetBlue’s Vice President, Inflight Experience since the role was created in 2003.

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March 2, 2012

Sports Smack Talk on Twitter

A little birdy tweeted that some of the Air Traffic Controllers at JFK are understandably not Red Sox fans. As the largest domestic carrier at New York’s JFK and Boston’s Logan, we’re not shy about our love for teams from both cities.

In fact, we recently celebrated our partnership with the Red Sox with the unveiling of the first Major League Baseball livery, and our New York fans are always excited to spot our Jets livery flying the network.

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February 28, 2012

Now Partnering With Korean Air!

We’re pleased to announce our next interline partnership with Korean Air, which allows travelers to conveniently book connections between our network in The Americas and Korean’s network throughout Asia Pacific.

Effective this week, customers can book tickets for combined travel on JetBlue and Korean Air through New York John F. Kennedy International Airport (JFK), Washington Dulles International Airport (IAD), and Los Angeles International Airport (LAX). Connecting travel can be booked by calling Korean Air reservations or a preferred travel agent.

Day Market in Kunsan, Korea

Korean Air offers daily nonstop service from New York, Washington and Los Angeles to the carrier’s hub at Seoul’s Incheon International Airport (ICN), where travelers can connect onward to 12 Korean cities, more than two dozen Chinese cities, and most major cities in Asia Pacific including Bangkok, Beijing, Hanoi, Hong Kong, Manila, Singapore, Shanghai, Tokyo and Taipei.

In New York, we offer easy connections between Korean Air-operated flights and cities along the East Coast including Buffalo/Niagara Falls, New York; Charlotte and  Raleigh, North Carolina; Pittsburgh, Pennsylvania; and multiple destinations in Florida. From Los Angeles, we offer connecting service to Boston, New York (JFK), and Fort Lauderdale, Florida. From Washington Dulles, we connect to destinations in Florida and throughout the Northeast United States.

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February 21, 2012

KaBOOM! Playground Build In Long Beach A Success!

Our A320 soars above the new playground! Captured by our crewmember and photographer Stephen Tornblom

Our first playground build of 2012 took place in Long Beach, California last week Thursday was a great success! More than 200 volunteers, including our Long Beach crewmembers and our community partners at KaBOOM! and elsewhere joined forces to build local kids a safe place to play in just one day!

Check out the below images from the build and vote for the home of our next KaBOOM! playground!

Learn more about our partnership with KaBOOM! and past playground builds.

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February 16, 2012

Life is A Long Beach (So Why Not Build a Park?)

We’re teaming up with long-time partner KaBOOM! to build our 12th playground in 12 years today at the Fairfield Family Branch YMCA in Long Beach, Calif. The playground build began with a kickoff ceremony at 8:30 a.m. PT and the ribbon-cutting ceremony will be held when the playground is completed at 2:30 p.m.

A great place to play for school-age kids (ages 5-12) will improve community health, develop children’s social skills and combat childhood obesity. KaBOOM! and JetBlue know that kids play harder and get more exercise when they play in an unstructured way. This playground will provide the perfect space for unstructured play and, given the high number of kids served at the Fairfield YMCA, would be an important part of the solution to the neighborhood’s obesity problem.

Members and nonmembers of the Fairfield Branch will all benefit from its programs and will rally together to make this playground project successful. Hundreds of volunteers have signed up to support this activity. They view the Fairfield Branch as a safe community space that brings together neighborhood children and will donate their time, money and efforts to this project. Through working with its members, parents and volunteers, the Fairfield YMCA’s project planning committee is ready to build a great new place to play.

The playground is the 12th built by KaBOOM! and JetBlue in an effort to fight the play deficit and save play. We’ve helped to build playgrounds in Greater Boston, Massachusetts; Salt Lake City, Utah; Kissimmee and Orlando, Florida; and Long Island City, New York, among others.

Learn more about our partnership with KaBOOM! and past playground builds.

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February 15, 2012

Grand Opening of JetBlue Park Announced!

The Lee County Board of Commissioners and the Boston Red Sox recently announced plans for the opening of JetBlue Park at Fenway South, the team’s new 106-acre Spring Training and Player Development Complex in Lee County, Florida.

The Lee County Board of Commissioners and the Boston Red Sox will host a grand opening celebration on Saturday, February 25 at 11:30 a.m. where they will officially open the ballpark and Spring Training Complex to the public. Executives and crewmembers from the official airline of the Boston Red Sox (yours truly), will also be on hand to help officially open JetBlue Park. The grand opening ceremony will be followed by an open house from 1 p.m. to 4 p.m., open to all fans.

During the open house, fans will have an opportunity to walk freely around JetBlue Park and enjoy concessions and entertainment on Fenway South Drive – a street festival reminiscent of Yawkey Way in Boston. Much like at Fenway Park in Boston, the street will have entertainment including, face painting, magicians, stilt walkers, a bounce house, obstacle course, and other games for children. As well, to help support Florida’s Blood Center, a blood drive will be taking place during the open house for those who are able to make a blood donation.

February 25 also marks the date of the first full squad workout of the 2012 Red Sox team. Fans will have an opportunity to walk around the practice fields of Fenway South in addition to JetBlue Park where, for the first time, both major and minor league teams will train together at a single complex.

Other key dates this Spring Training season include:

  • Sunday, February 19: Pitchers and catchers report – the Player Development Complex will be open to the public free of charge.
  • Saturday, February 25: First full squad workout, opening celebration, and free open house.
  • Saturday, March 3: First college exhibition games featuring Northeastern University at 2:35 p.m., followed by Boston College at 7:05 p.m.
  • Sunday, March 4 - First official Grapefruit League Game matching the Red Sox and Minnesota Twins at 1:35 p.m.

See the unveiling of our new Red Sox livery
Learn more about our partnership with the Boston Red Sox
See the renderings of JetBlue Park

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February 14, 2012

Our Newest Partner: Japan Airlines!

We’re excited to expand our partnership network with the addition of Japan Airlines!

Effective immediately, customers may book tickets for combined travel on JetBlue and Japan Airlines through JAL’s gateways at Los Angeles International Airport (LAX) and New York’s John F. Kennedy International Airport (JFK). Customers may book their connecting travel by calling Japan Airlines or by contacting their preferred travel agent.

Image courtesy of joi on Flickr

JAL offers twice-daily nonstop service from both LAX and JFK to the carrier’s hub at Tokyo’s Narita International Airport, where travellers may connect onward to most major cities in Asia including Bangkok, Beijing, Hong Kong, Kuala Lumpur, Singapore, Seoul, Shanghai, and Taipei.

From New York, JetBlue offers easy connections between JAL-operated flights and cities up and down the United States’ East Coast including Buffalo/Niagara Falls, Charlotte, Raleigh-Durham, and cities throughout Florida. From Los Angeles, JetBlue and JAL will offer connecting service to Boston, New York, and Fort Lauderdale, Florida.

Boston – Asia service to begin in April
The Japanese carrier plans to begin nonstop service between Tokyo-Narita and our Boston focus city later this year – an exciting new route that marks the commercial debut of the Boeing 787 Dreamliner in the U.S. market – making Boston the third connecting point between JetBlue and JAL. The new service between Boston and Tokyo, operated by JAL as part of its transpacific joint business agreement with American Airlines, will be the only nonstop link from New England to Asia.

With a mid-day arrival and departure time, JAL’s new service is perfectly timed for onward connections with JetBlue to destinations throughout the Northeast and Florida.

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February 13, 2012

Sizzlin’ Seasonal Service: Boston To Nantucket!

We’re making peak season travel to Massachusetts’ beloved island playground even easier with the launch of a convenient daily full-size jet service from Boston’s Logan International Airport (BOS) to Nantucket Memorial Airport (ACK) beginning May 17, 2012 through September 4. The island will be our 45th destination served nonstop from Logan (we begin service to our 44th destination, Dallas/Ft. Worth, on May 1, 2012).

Image courtesy of specialkrb on Flickr

To celebrate the new service, flights are on sale today through March 12 at www.jetblue.com/new for an all-in fare of $49 one-way for travel between May 17 and June 13, 2012 (blackout dates May 24 through May 29). Easy connections via Boston to Nantucket can also be made from other cities including Buffalo, Fort Lauderdale New York’s JFK, Orlando, Raleigh/Durham, San Francisco, San Juan, Tampa, Washington, D.C. (DCA) and West Palm Beach. We also serve the island nonstop seasonally from New York’s JFK with two daily flights.
Our schedule between Boston and Nantucket:
BOS to ACK: ACK to BOS:
Depart – Arrive Depart – Arrive
4:50 p.m. – 5:42 p.m. 6:20 p.m. – 7:17 p.m.
- Flights operate from May 17 – Sept. 4, 2012 -
Since launching service in Boston in 2004, we’ve added an average of five new destinations per year, and now serves the most cities in Logan’s entire history as an airport. We celebrated a milestone with 100 daily flights in 2011. In addition to this new seasonal nonstop service on JetBlue to Nantucket from Boston, year-round access to Nantucket and other Cape and Islands destinations will continue through our partnership with Massachusetts-based airline Cape Air.

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February 10, 2012

JetBlue’s 605 Wears Red Sox Colors!

Check out our new uniform!

As Boston’s largest carrier and Official Airline sponsor of the Boston Red Sox, today we turned our blue livery grey to honor the classic Red Sox road uniform on a specially painted Airbus A320 aircraft with a unique Red Sox design at Boston’s Logan Airport.

The newly branded aircraft was revealed by our Senior Vice President of Marketing and Commercial Strategy, Marty St. George, and Boston’s Mayor Thomas M. Menino, together with Larry Luccino, Red Sox President/CEO; Sam Kennedy, Red Sox EVP/COO; Bobby Valentine, Red Sox Manager; Wally the Green Monster; and hundreds of our crewmembers. The aircraft enters service today and will surge the skies solidifying our status as Boston’s favorite airline!

Learn more about our recent partnership extension with the Red Sox
Learn more about JetBlue Park, the Red Sox Spring training facility in Fort Myers

Red Sox mascot Wally with our new livery

Marty, our SVP Marketing and Commercial Strategy and Boston Airport Director Ian Deason with Red Sox execs Larry Luccino, Red Sox President/CEO; Sam Kennedy, Red Sox EVP/COO; Bobby Valentine, Red Sox Manager

JetBlue crewmembers and Red Sox management with the new livery

Red Sox Manager Bobby Valentine on board our new livery ready to go to Fort Myers

Bobby Valentine exchanges a special Red Sox jersey for a model aircraft sporting the new livery

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