January 21, 2013

Honoring National Day of Service

In observance of National Day of Service, we’re encouraging our crewmembers across our 75 city network to make a positive impact in their local communities through volunteer service. This year’s “Light Up A Life” campaign will provide resources and support to children in foster care in partnership with Together We Rise (TWR), a nonprofit organization dedicated to improving the lives of children in the foster care system.

During January and February, our crewmembers will decorate and deliver close to 2,000 “Sweet Cases” with TWR. “Sweet Cases” are decorative suit cases and duffle bags filled with stuffed animals, coloring books, hygiene kits and other items. Foster children are often forced to move with a moment’s notice and many times are only provided with a trash bag for their belongings. JetBlue partnered with the TWR to donate personally designed “Sweet Cases” to children ages 4-10.

JetBlue displays its “Caring” and “Passion” values by encouraging crewmembers to volunteer every day through our ‘Community Connection’ program. This volunteerism platform acknowledges and rewards our 14,500 crewmembers for their community service both as individuals and as teams. For every 25 hours a crewmember volunteers, JetBlue donates one roundtrip flight to the non-profit organization of the crewmember’s choice. Some volunteers have amassed more than 500 volunteer hours for causes including Making Strides for Breast Cancer, Charles River Center for Autism and KaBOOM!.

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