March 22, 2010

Leave New York City? Fuggedaboutit!

Start spreading the news- It’s New York for us!jetbluenewyork

JetBlue is New York’s Hometown Airline and that’s where we plan to remain! As the only airline based here in the Big Apple — not in some city 700 miles away (I don’t care what your sign says, there is no such thing as “New York style pizza” outside of New York!) – we proudly lay claim to that distinction like no one else can. Today we made our commitment to NYC loud and clear with our announcement that we want to be a part of it and stay in the big town when the lease on our current headquarters is up in 2012. We’ll also be folding our Darien, Connecticut, satellite office into our new headquarters, bringing 70 new jobs to New York.

“JetBlue has made smart and bold business decisions,” said Mayor Bloomberg at a press conference today, “and staying in New York is an example of that.”

“Profit is a word they don’t know very well in the airline business,” Bloomberg joked. “A small number of airlines have turned a profit this year, and JetBlue is included.” Mayor Bloomberg went on to remark that, “JetBlue and New York both have defied conventional wisdom,” and that, “we need reliable, affordable transportation and JetBlue offers that.”

With the planned move out of our current facilities, we took the opportunity to poke around our network and see what our options were in other cities (we’ve now got 60 of ‘em, after all). It was an exhaustive search that took us to all corners of the country to look at things like quality of life and economic incentives, but that search ended right back where we started- here in the Big Apple- home to our history and our heritage.

We will be moving a mere six miles down Queens Boulevard from Forest Hills to Long Island City (LIC). Our new stomping grounds, LIC, is a stone’s throw from Manhattan, just over the 59th Street Bridge. Our new headquarters will be in the handsome Brewster Building, a great 1911-era building with an interesting pedigree: it’s an old Rolls-Royce factory, and a place where aircraft were produced during World War II (how appropriate). The rooftop terrace will be great for plane spotters to watch arrivals into nearby LaGuardia Airport.

We’re thrilled to be part of the budding Long Island City, an “industrial hip” neighborhood that is quirky and cute and uniquely situated as a rising star; not unlike JetBlue when we started 10 years ago. We’re pleased as punch to cozy into our new home in the midst of this emerging gem.

In addition, recognizing JetBlue as New York’s Hometown Airline, the State of New York will begin joint branding with us of the world-recognized I Love NY logo, in an unprecedented partnership with the State’s iconic brand!

“New York and JetBlue are made for each other,” our CEO, Dave Barger, remarked. Like many of our Crewmemebers, New York City was the birthplace of our airline and we remain the largest domestic airline out of JFK. Plus, with our state-of-the-art terminal at New York’s JFK Airport, T5, we have good reason to call New York our home!

If we can make it here, we’ll make it anywhere! It’s up to us, Blue York!

Posted by in Breaking News | Permalink | 15 Comments | Share on Facebook | Share on Twitter

15 Comments on “Leave New York City? Fuggedaboutit!”

  • Posted by Jodi on March 22, 2010 at 5:47 pm

    you need to fly into Long Island
    islip Mcarthur

  • Posted by Johanna on March 22, 2010 at 5:48 pm

    New York loves you back JetBlue ;)

  • Posted by Peg on March 22, 2010 at 6:50 pm

    Love that you’re staying in NYC — and I really do love JetBlue — but I can’t help pointing out, if this is now in fact NY’s Hometown Airline, I hope you’re going to stop all that Red Sawx sponsorship nonsense!

  • Posted by Jojo on March 22, 2010 at 8:09 pm

    It’s too bad. Orlando would have treated you better. No State income tax, lower business taxes, better climate… Love you JetBlue, but bad choice.

  • Posted by Doris Benitez on March 22, 2010 at 8:21 pm

    Having recently moved to Fla from NYC; I fly Jetblue whenever i travel home. It has been a pleasure for the last 4 years with only one bump in the road; I just hope this is a one time bump. Also hope JB can reorganize to meet the challenges of heavy passenger calls as they continue to grow. This is particularly important after cancellation of so many flights due to weather event.

  • Posted by Tara on March 22, 2010 at 9:05 pm

    I ♥ JetBlue!

  • Posted by Nigel G on March 22, 2010 at 9:06 pm

    Love JetBlue.
    Fly to McArther Islip and also to Montreal from NYC. You fly to Burlington already but the pie is bigger on the Montreal NYC route.

  • Posted by Sheryl Vogel on March 22, 2010 at 9:17 pm

    Time for a celebration sale on fares as well :-)

  • Posted by uberVU - social comments on March 22, 2010 at 11:12 pm

    Social comments and analytics for this post…

    This post was mentioned on Twitter by JetBlue: Today on BlueTails: Leave New York City? Fuggedaboutit!

  • Posted by Stephen on March 22, 2010 at 11:44 pm

    So how much of a tax break did JetBlue get from the state of NY not to move to FL??

  • Posted by Terminal Man on March 23, 2010 at 4:23 pm

    Ha. Best finishing line EVER on the B6 Blog. Almost as good as the news itself.

  • Posted by Donna Nurmi on March 23, 2010 at 4:46 pm

    America not only runs on Dunkin’…New York runs on JetBlue!
    NY to Montreal would be great, however landing in Canada is very expensive ! Fares would have to be higher than I would think JetBlue would want to charge the customer. Islip would be great, but since SW flies there I am not sure there would be enough demand to be profitable. What about NYC to Norfolk, VA? There aren’t any low cost, low fare carriers on that route !

  • Posted by George Katkic on March 25, 2010 at 12:44 am

    It saddens me to know that Orlando is being passed over for the head quarters. True, it’s not as busy as the Big Apple area but the growth potential there is phenomenal as well as the cost of overhead and operations….. none the less, I hope to see growth there to the point it will become JetBlue’s second major hub…..

  • Posted by Herb on March 31, 2010 at 12:25 am

    When will you be flying round trip Boston to Islip? You will have both huge populations entirely to yourself since Southwest doesn’t provide that flight.

  • Posted by abriggs180 on October 11, 2010 at 3:40 pm

    Are you all familiar with Tell Us Where to Jet?

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