On Choice Literacy, a Web site for literacy educators, Editor Brenda Power cites the actions of PHX Airports Crewmember Leanne Spencer as a “purple cow” moment — something so out of the ordinary that you can’t help but take notice and tell people about it.
Head over to the Choice Literacy site for the article — it’s a great read!
Brenda witnessed Leanne providing water and snacks to another airline’s Customers, who had been stranded due to an eight-hour delay. Brenda writes:
“I was amazed. … It made me wonder what kind of management was in place that allowed the gate agent to act on a kind impulse instantly, without worrying that she would be reprimanded (or fired!) for giving away $42 worth of snacks. And this at a time when most airlines were begrudging their own passengers two cents’ worth of pretzels. … I’m thinking publicity like this was probably worth the $42 of refreshments that gate agent set out? That’s probably the entire point of purple cow moments — there is no sense they will lead to great publicity or material gain. They are just remarkable, unexpected acts that build their own buzz.”
Great work, Leanne! This is a perfect example of bringing humanity back to air travel.