We are excited to announce the results of our seventh annual Swing For Good fundraising campaign. In collaboration with our local business partners, crewmembers and customers, this year we raised $750,000 for three youth and community focused non-profit organizations: DoSomething.org, Together We Ride, and the JetBlue Foundation. Each non-profit partner received $250,000 to continue their drive to improve education and strengthen our communities. JetBlue’s annual fundraising efforts include the Swing For Good Golf Classic and the Bid For Good online charitable auction. Since 2008, these initiatives have raised more than $2.95 million for charitable organizations focused on youth, education and community – the core pillars of the airline’s corporate social responsibility platform.
This #GivingTuesday (the first Tuesday following Thanksgiving weekend), we encourage our TrueBlue members to join us in donating to their favorite charities and causes through our TrueBlue Points Donation program, a recent addition our loyalty program.
The TrueBlue Points Donation program provides TrueBlue members with an additional way to use their loyalty points. Members are now capable of donating points to benefit numerous charities and non-profits featured in TrueBlue Points Donation program. . When members donate points, they go directly to the selected charity and each charity may use the points for travel for their organization.
Donating TrueBlue points is easy.
• TrueBlue members can log in to their TrueBlue account on the Points Donation website at JetBlue.com/web/trueblue/charity.
• Next, the member may select from a variety of charities and decide how many points to donate. Starting at 500 points, TrueBlue members may donate as many points as they wish to any of the selected charities.
• The points will then be transferred directly to the charity’s TrueBlue account.